The American comedian Stephen Colbert
is focused on political satire and is host of the show The Colbert Report.
Time appointed him as one of the 100 most influential people during year 2006 – his show has become very popular in the US.
International media recently wrote that the project of Visit Sweden, Curators of Sweden, has gone out of hand after the blogger Sonja Abrahamsson used the @sweden-account to publish controversial posts about jews.
Stephen Colbert has been eager to join the discussion and has in more than one week insistenly asked to borrow the @sweden-account so that he himself can act as a Curator of Sweden.
The marketing director of Visit Sweden, Maria Ziv, is considering his suggestion for the time being:
– He has already asked for this in three programs. We think that is fun that he is doing this and we also see that it attracts a lot of attention to the account. We get a lot of new followers each time he mentions the project, says Maria Ziv.
She is on her way back from Cannes efter Visit Sweden has managed to win a Grand Prix-lion for the Curator of Sweden-project:
– I am still walking on clouds, says Maria Ziv.
As late as one week ago Sergio Guimaraes from Swedish Institute said that Stephen Colbert has to wait until they have made up their mind.
However, Maria Ziv, says that Visit Sweden has discussed Stephen Colberts possible participation in the project after he has shown interest for it.
The decision will be taken during next week, but the big question is whether Stephen Colbert can contribute to give a diversified picture of Sweden or not – which is the main idea behind the project.
That shouldn´t be so hard. Foreign media has spoken about the dark sweden after the books from Stieg Larsson och and after that the jew-posts came from Sonja Abrahamsson from the @sweden-account. Can´t he tell what kind of picture he has of Sweden?
– Well, but he is a comedian so you will never know what gonna happen if we let him use the @sweden-account. So we haven´t decided yet upon the matter and at the moment we are looking at advantages and disadvantages, says Maria Ziv.
She also inform that their decision will be made sometime during next week.