Stronger AB, StockholmAnsök nu
Who we are
Stronger is a global, fast growing brand from Sweden that designs fashionable activewear for women. Our products are sold online and we communicate with women all over the world through social media.
We believe in a healthy lifestyle with focus on physical strength as well as mental focus. Our vision is for women all over the world to experience an active life, geared up with great activewear inspired by nature.
By a strong presence in social media, unique product design and a brand that truly affects women, Stronger has taken a position as one of the greatest, digital brands in Sweden. We are fast growing on Instagram with over 500 000 followers from all over the world. With a continued focus on our e-commerce Stronger will grow further internationally.
About the role:
Stronger is growing fast and we’re looking for a CRM Manager that has the drive to move our CRM to the next level. We’re looking for someone that has prior experience with CRM and is ready to move a bit outside of his/her comfort zone in terms of new responsibilities. You’re analytical and structured, have a can-do attitude and can work rather autonomous. Since Stronger is in its growth phase we are looking for someone that is willing and able to grow along with the company. This could mean that you potentially will need to build a team around you. This position will report into the Head of Online Sales and Marketing.
Main work tasks/responsibilities:
own the CRM campaign calendar
manage and optimize our CRM automation flows
create and roll out a strategy that maximizes our customer’s LTV
ensure newsletters are sent out at the right time
analyze performance data
make data driven decisions
suggest new CRM communication campaigns
ensure you have visibility on our cross channel CRM communication
ensure we reach our CRM revenue share goals
ensure RFM segmentation is embedded in our regular and automated communication flows
manage the localization workflow
identify bottlenecks and follow up on them
continuously AB test creatives and content
cross company alignment and communication
set best practices from a design and performance perspective
2+ years of working in CRM or in E-commerce (in a more strategic role)
experience in working with automation flows
ability to read data and make data driven decisions
strong communication skills
critical and pragmatic thinker
not afraid to try and test new approaches
understanding of our brand guidelines
Publicerad 2020-07-01Ansök nu