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PRPS18 är konferensen som fördjupar sig i storföretagens framtida utmaningar, där konkurrensen från globala internetjättar och snabbfotade uppstickare blir allt tuffare. Nu är programmet nästan helt klart. Sabinije von Gaffke, nominerad till ”Årets talare – Moderator 2017”, agerar moderator under konferensen, och följande talare deltar i konferensens tre block:

The major movements that will re-shape consumer markets in the future

The threat from digital platform companies and new challengers. Why companies need to fight to stay relevant and deserve a continued strong consumer relationship in the future.
Annika Steiber, managing director, Berkeley Research group and the founder and CEO of A.S. Management Insights 

Panel discussions: The fight to stay relevant 
Jan Helin, program director, Sveriges Television
Hélène Barnekow, former CEO of Telia Sverige
Josefin Landgård, co-founder and director of growth, KRY
Nicholas Sundén-Cullberg, co-founder and CEO, Lendify
Annika Steiber, managing director, Berkeley Research group and the founder and CEO of A.S. Management Insights 

Future outlook: How AI will affect consumer relationships  
Hannes Sjöblad, chief disruption officer, Epicenter Stockholm

Future outlook: Why people will increasingly reward companies that do good 
Lin Lerpold, associate professor and center director at Center for Research on Sustainable Markets, Stockholm School of Economics

Future outlook: The eroding trust and what it means for companies 
Carol Potter, President and CEO, Edelman Europe & Africa 
Lotta Onajin, CEO, Edelman Deportivo Stockholm

Bold purpose-led strategies to address a changing market

Volvo Cars – a purpose-driven transformation from cars to services  
Kristian Elvefors, CEO, Volvo Car Sweden
Hanna Fager, SVP HR, Volvo Car Group

Climeon – sustainability as an integral part of the brand’s purpose 
Thomas Öström, founder and CEO, Climeon
Christopher Engman, CRO and CMO, Climeon

ICA – How our purpose and vision lead the way for how we innovate for the future
Anders Svensson, CEO, ICA Sverige and DCEO, ICA gruppen

How to run your business and organization with an engaging purpose

Purpose-led innovation – how to innovate true to your role and identity
Niklas Adalberth, founder, Norrsken Foundation and co-founder, Klarna (interview on stage)

How to create a purpose-driven organization 
Speaker will be updated soon

What makes a brand purposeful 
Johan Ekelin, co-founder and partner, Lynxeye
Jessica af Sandeberg, senior team leader, Lynxeye

PRPS18 arrangeras av Resumé, Veckans Affärer och Lynxeye. Läs mer och boka din biljett här eller här.


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